Are you hanging out the welcome sign for your mobile visitors? It’s not a desktop world any longer, and you can’t count on your site visitors viewing your website from a computer monitor. It’s time to face facts and bring your head out of the sand.
If you haven’t gotten a responsive (resizable) or mobile site, you are most likely frustrating your website visitors with what we call the flyover.
User frustration is high with flyover sites. Pinch and expand on phones leave the user feeling like their eyesight needs to be checked, or, worse, that you don’t care about making it easy for mobile users. Most people now expect for websites to be mobile capable.
How to Check Your Site’s Mobile Usage
Although you can’t count on completely accurate stats, Google Analytics (GA) can give you an idea of how your site visitors view your website. Through the web browser log in to your GA account, go to the Audience tab, and then click on Mobile Overview. Even though I primarily sell to business owners (designing websites) my mobile stats in the last few months went from 8 to 14%.
Mobile Unfriendly Snafus
Here are a few things to check out so your site isn’t frustrating your mobile visitors and causing them to leave:
- Popup that isn’t sized for mobile devices and can’t be turned off.
- Shopping cart or checkout that is only for desktop (tiny numbers may equal a failed sale).
- Buttons that are too small for touch screens (recommended size 44 pixel square minimum).
- Tiny print (16 pixels is the recommended size).
- Images that are too large for the screen width (overflow problem).
- Members only login screens not sized for mobile (tiny checkboxes and tiny submit button, not to mention tiny text!)
Are you already mobile friendly? Congrats!
Not mobile friendly? A mobile capable website that resizes based on screen size is the most affordable option. Contact us and get a mobile capable website.